In any business that is interested in growing, expanding and or just staying ahead of the competition the leadership needs employees to be engaged to help drive their business objectives. Not new news! But let’s take a deeper look at engagement and understand the underpinnings. First off, there has to be an environment of “trust” not just with the leader but

The PR Pitch Pro - The CEO Magazine
Lindsey Carnett

The elevator pitch can be used as your secret weapon to push your sales efforts to new levels. At Marketing Maven, we used our elevator pitch to step into the direct response industry, a $300 billion industry through educating each person we came in contact with.

3 Lessons You Can Learn from an NFL Training Camp - The CEO Magazine

My first two cars were Orange and Brown. Not great colors for a car, but great colors for a Cleveland Browns fan. My first real purchase when I started working was two Browns season tickets. I was both an official Browns Supporter and an unofficial Browns supporter who really was at the 4th longest NFL game ever, the January 3, 1987 - AFC Divisional Playoff Game. 

Recently I attended my first ever Training Camp. I was amazed and impressed with what the NFL has done with what is truly just “practice”. 

Brad Smith, EVP for Customer Experience, Sage North America

You’re probably hearing the words “customer experience” more often these days. Enhancing the customer experience doesn’t have to be difficult or expensive. Here are four simple and economical ways to show your customers appreciation and consideration and, ultimately, build more customer loyalty.

Teachable moments abound, and the mentee’s level of vulnerability determines the mentee’s teachability. The mentee must be willing to learn through formal and informal lessons.  You and the mentee should identify learning opportunities from which the mentee can glean meaningful insights and then implement the lessons learned in a way that produces tangible results.

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