Genchi Genbutsu, The Ultimate ERP and Metrics Based Reporting System

Toyota Productions Systems, (TPS) leadership and their employees refer to it as genchi genbutsu. It is one of the most important and powerful analytical tools available to the executive today. What is it., and how can  executives use the tool to help them improve their businesses, cultures and lives of the employees and stakeholders they serve? 

“Find your voice.” It’s an adage that gets bandied about quite often in the PR landscape, and one you’ve probably been hearing in one form or another since 10th grade English.

So what does it mean for your brand? The concept of a “voice” is the foundation of a good communications strategy. It is also the concept that many business owners struggle with when they try to promote their brand.

 

ceo magazine, communication
Ted Gorski, President, Get Your Edge, LLC

In today’s corporate world, leaders need excellent communication skills. Many are being asked to do more with fewer resources while also dealing with the stresses of a corporation that is downsizing and/or tightening budgets. To remain effective, leaders need near perfect communication skills regardless of their own communication type.  Understanding the style of the person you are communicating with can make the difference between getting your message across and getting it across well.

ceo magazine, marketing
Jim Porçarelli, Executive Vice President, Active International

Significant shifts in the media and marketing landscape will dramatically impact companies’ priorities as they determine their marketing and overall business plans this year. Sticking to the status quo will cause many to fall behind. As a result, executives must encourage their marketing teams to forge ahead into what may be uncharted territory. With media and marketing tactics evolving at a rapid pace, marketers will need to make holistic changes to their marketing strategies and begin testing and embracing the new order. Big developments to expect this year are the extensive use of programmatic buying, the market valuation of native advertising, and the surge of new technologies and media outlets.

ceo magazine
Gary C. Smith, President, NAEIR

Excess, nonmoving inventory is a common business problem that, fortunately, also contains its own solution.

By donating that new, idle merchandise to charity, your business can earn a federal income tax deduction under Section 170 ( e )(3) of the U.S. Internal Revenue Code.

The IRS Code says that regular C corporations may deduct the cost of the inventory donated, plus half the difference between cost and fair market value.  Deductions may be up to twice-cost.

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