Tru Pettigrew

Who are The Veterans, The Boomers, Gen X and The Millennials? They could easily be the names of different music groups. But these are the names of four distinctly different generations in America. These four generations make up the newest quartet sensation known as “Today’s Workforce”.

Anne Miller

Which new company name arouses your curiosity most? ABC Marketing Inc., Integrated Marketing Resources, or Marketing Sherpa? Most likely, you chose the third option. It’s different. It’s visual.

I remember before the birth of my first baby girl, Grace, in 2002. My husband and I were so excited to be expecting our first child. We decided we did not want to find out if the baby was going to be a boy or a girl until she was born. That's when the judgments came out of the woodwork.

Dr. Tasha Eurich

“They don’t know what they’re doing!” said my client, squirming indignantly. “Our leaders just don’t have what it takes to lead a company our size.” As the CEO of an organization whose headcount had grown by 1,000% in three years, he had a point.

Organizations with the greatest possibility of success also have the greatest possibility of failure. That is, the same behaviors and characteristics that maximize a company’s probability of notable success also maximize its probability of failure. The status quo stands firmly at odds with innovation, and the commitments of today often don’t align with the reality of tomorrow. In the past, we have relied on past performance to predict the future. Now we can’t.

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