Over the past few weeks I have had the chance to talk to the owners of two relatively new businesses in different parts of the country. One is a commercial cleaning company and the other is a manufacturer of specialty ice cream.  The passion that these owners possess is very common among small business owners. They have invested most of what they own and decided to bet on themselves to start the business. While these two businesses could not be more different their problems were remarkably similar.

Why Closing Your Eyes is a Powerful Leadership Tool.

Look around. Take in everything that you see. There’s the stack of sticky notes with calls to be returned; a report that needs to be reviewed; the partially finished cost proposal for your big client; and a half-eaten sandwich sitting next to the book club book that you are half-way through (and the club meets tomorrow!). In less than a minute, you have observed this and so much more. Your eyes brought in reams of information into your brain. And that information continually flows in unless you interrupt it.

the ceo magazine, entrepreneurship,
Pamela Evette, President & CEO, Quality Business Solutions

I founded my business as a sole proprietorship in 2000 and struggled for many years through the normal growing pains associated with a start-up – deciding when and where to invest, identifying new target markets and prospects, and determining when the time was right to add new staff or services.  After 13 years of modest but steady growth, my company began to take off, doubling year-over-year revenue and adding new clients in record numbers.  This rapid growth earned us a spot on the Inc. 5000 and me the honor of being name to the Impact 50, a ranking of the 50 most influential female leaders of Inc. 5000 companies, as well as numerous top entrepreneur awards and accolades.

the ceo magazine, branding,
Julie Cottineau, Founder & CEO, BrandTwist

Whether you are a CEO of a Fortune 500 company or the founder of a start up with big plans, looking at branding best practices from successful brands such as Kool-Aid, Avon, Apple, and Virgin can yield some valuable lessons that can then be applied to your brand for big impact.

the ceo magazine, remote workforce,
Simon Slade, CEO & Co-founder, SaleHoo

Hiring staff can be one of the greatest challenges for a business owner because expanding your team with great talent is a constant necessity. The trend of remote work is a response to that challenge. GlobalWorkplaceAnalytics.com suggests that 50% of the US workforce holds a job that is compatible with partially remote work, and 80-90% of the workforce would like to work remotely. As employees and employers alike recognize the desirable nature of this arrangement, more businesses are looking for ways to implement a remote workforce.

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