Guest Blogger

Posts by Thought Leaders and Business Leaders who are not our regular bloggers but have valuable insights and personal stories to share with our readers.

Bob Kelleher

Social media has taken the world by storm. Facebook, LinkedIn, and Twitter boast millions of users. Social media is a huge engagement, staffing, retention, and increasingly, branding tool. It’s at the foundation of what I call tri-branding. Tri-branding is when companies use social media to link both product and employment brand, and to get their customers to sing their praises or live their brand.

The Good

Greg Glebe

How can you tie Sports and Manufacturing together? Both worlds are extremely competitive and though it may not be as exciting, the manufacturing and business world has some new tips and tricks that are definitely worth looking into. One such trick is called Lean manufacturing. Lean manufacturing has taken the business world by storm and is improving the quality of life all around the globe. 

Allen Elkin

Hoboken, NJ (June 2013)—Benjamin Franklin once commented that “…in this world nothing can be said to be certain, except death and taxes.” Well, Ben, most Americans have a third item to add to your list: stress.

Greta Schulz

How do you know if that sales candidate you or your sales manager fell in love with is really the superstar you hope they are?  Before you pin your hopes on your managers’ ability to screen, recruit, interview and hire…you should know how pre-employment testing can raise your success rate in hiring new salespeople. 

Linda D. Henman, Ph.D.

Does your company help your customers solve problems or to make decisions that will improve their lives?  Bentley Motors wouldn’t hesitate in answering that question. Bentley doesn’t build a mode of transportation; it is dedicated to developing and crafting the world’s most desirable high performance cars. Decision makers at Bentley Motors understand that people will pay more for the most desirable high performance cars than they will for something that merely avoids breaking down on the way to work.

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