Guest Blogger

Posts by Thought Leaders and Business Leaders who are not our regular bloggers but have valuable insights and personal stories to share with our readers.

the ceo magazine, leadership
Jason Hogg, Senior Lecturer at Cornell University

The relationship between a boss and an employee can make a huge impact on performance, work culture, productivity and communication in any job.  Naturally, expectations and social norms are different between colleagues and supervisors -- but how can you maintain that balance?

Here are some tips on how bosses from any kind of field can properly brand themselves to their employees:

the ceo magazine, business management
Vivek Gupta, Chief Executive, Global Infrastructure Management Services, Zensar Technologies

In today’s increasingly global business landscape, employees interact with colleagues, customers and prospects from different parts of the world on a regular basis. The ability to connect with people from various cultures is key to creating strong business relationships. But it can be difficult to form a bond without an understanding of cultural nuances. CEOs of global organizations must have an understanding, beyond just the obvious factors, of the cultural nuances of the different regions in which their business operates. This takes more than just a few weeks of travel to a foreign country. Certain customs are ingrained from birth, which the casual observer probably wouldn’t notice. If not handled correctly, these cultural differences can lead to misunderstandings, conflict in the workplace, and ultimately lost revenue or profit.

the ceo magazine, entrepreneurship
Lida Citroën, Author, Your Next Mission

Many veterans leaving military service go straight into government jobs, professional careers on Wall Street or Main Street, or work in trade jobs such as construction or manufacturing; however, many former military personnel are drawn to more risky and exciting options such as entrepreneurship.

To many veterans, self-employment represents being in charge of your future, having control over your livelihood, and “eating what you hunt,” so to speak. For other veterans, entrepreneurship represents an opportunity to take an idea, vision, or product and bring it to life. These former service men and women see entrepreneurship as a path to making something real that they may have only dreamed about.

the ceo magazine, leadership
David Berman, President, RingCentral
How RingCentral Maintains Core Values During Rapid Growth

When Vlad Shmunis, RingCentral’s founder and CEO, brought me on to his team, he asked me to lead the company’s growth with larger customers and rally the organization to the next level. In startup mode, the team was very small, fast and intense. As a public company, he knew it would be important to pull together with onshore and offshore teams in the U.S., Europe, China, Russia, Ukraine and the Philippines. In short, we needed to scale the business, improve alignment, and change the way we work and communicate among a global workforce.

the ceo magazine, marketing
Dr. Michael R. Burcham, CEO, Nashville Entrepreneur Center.

One of the most important things you can work on today is figuring out who you (really) are, what you are passionate about, and how this should influence (and build) your personal brand and reputation. You should constantly build and nurture your personal brand – it is the one thing that will allow you to make the jump from one pursuit to the next. 

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