When I trained as a coach under the great Woody Hayes at The Ohio State University, we all learned one important lesson early: Don’t try to manage results. This is the key to success in anything people do.

In this video, I talk about the only two things a person or a team can actually manage, and how trying to go beyond that is a trap. Here is what you will learn:

the ceo magazine
James T. Carroll

When negotiating stock or other forms of equity in their companies, executives too often deal in terms of percentages: an offer letter with a new employee may promise her “options for 2% of the company” or a commercial agreement might entitle a vendor to “5% of the company’s common stock.” While the executives may find percentages a convenient shorthand for understanding the size of the “slice of the pie” being negotiated, when they deliver those terms to the company’s counsel, groans and (polite) admonishments are likely to follow.

the ceo magazine, marketing

Developing and representing your brand effectively on social media is one of the most important tasks to think about when jumping into social media marketing.  By doing so, you bring brand awareness and cohesiveness to your audience to build familiarity and trust.

Representing your brand on social media is fairly simple as long as your business has its ideals and image secured.  On multiple platforms such as Facebook, Twitter, and Google+, you’re able to upload cover photos, the goal is have the same look and feel on all of the networks.

the ceo magazine, leadership

“You can pretend to care, you cannot pretend to be there,” wrote Texas Bix Bender in his book Don’t Squat With Yer Spurs On!

Bender was describing a vital feature of leadership—command presence.  People who spend more than twenty minutes in the military know the power of command presence.   Officer school candidates are drilled on the power and practice of the manner of a leader—focused, attentive, and most important, in attendance.   Command presence is not about arms-length control, it is about a live connection.

Diversity and Inclusion in corporate America may seem like buzz words, just a lot of hype. But, it is becoming more and more important to the fabric of many of the large companies for which I work. I have helped many of them create communications around their diversity efforts and in the process I have learned a lot. Diversity has a much broader meaning than it did many years ago. In the past, it was about race and gender. Today diversity is about age, background, life experience and so much more. Simply put it is about recognizing and embracing all the things that make individuals unique.

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