Stories and lessons from the struggle and success of those who have realized their entrepreneurial dreams whether as first timers or veterans.

the ceo magazine, corporate mission,
Markus Kramer & Tofig Husein-zadeh, Authors, The Guiding Purpose Strategy

Building a successful, Purpose led business is probably the one thing that will make the difference between dying a slow death and building a thriving company in the decades to come. Empowered consumers, radical transparency across value chains and a generation of consumers that breath technology like air are just a few factors that underpin the changes ahead.

the ceo magazine, entrepreneurship,
Derek Lidow, Author , Building on Bedrock: What Sam Walton, Walt Disney and Other Great Self-Made Entrepreneurs Can Teach Us About Building Valuable Companies

At crucial decision points for growing a business, leaders often find themselves in the position of fledgling entrepreneurs. They may have been tasked with launching a new business, entering a new market where past experience doesn’t apply, running a recent acquisition, or finding ways to revitalize an ailing product line. They may even have been encouraged to be entrepreneurial by the boss or the board. In those cases and others they can get ahead of the game by doing three things:

I definitely made my share of bad hires in the early days as a business owner: The salesperson who never made a sale. The admin who stole our software for her sideline business. The marketing rep who continually fell asleep at her desk and did her personal errands while out of the office on “company business.”

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