All activities in support of formulating and communicating the value of the firm's offering to the target market in support of current and future sales.

Tips for Finding New Customers on Twitter

0comment
the ceo magazine, social media marketing
Bernard Perrine, CEO, HipLogiq

In today’s social media world, small businesses are finding social media platforms like Twitter increasingly important to bring new business in the door. Twitter is unique because as a public forum it allows for intent-based marketing, or opportunities for small businesses to join in on relevant conversations in real time, in a personal and direct way.

How to Promote Your Brand with Video

0comment

It’s a fact. Today many people simply do not read. The reasons are many and varied. We spend so much time on computers that we need a break.  We want to have a richer experience- to see and hear about things rather than just reading.  And, it’s just more fun to see a video.

You Should Forget Big Brother and Encourage Social Business

0comment
the ceo magazine, marketing
Michael Idinopulos, Chief Marketing Officer, PeopleLinx

When the social media team at British entertainment retailer HMV decided to tweet out the details of a mass layoff, the company couldn’t stop them. According to Business Insider, HMV’s official account tweeted, “There are over 60 of us being fired at once! Mass execution, of loyal employees who love the brand.”

Not so loyal anymore.   

Pages

Contact

Follow The Blog

   Email * 
Subscribe to Syndicate

Blog Categories

more

Blog Authors

more

kajabi
eclub

EC

ad5
ad6

ad7

ad8