Sales is a company wide responsibility to help the frontline sales person capture revenue and keep the buyer financially engaged with the firm.

the ceo magazine, mcommerce,
Ajay Kapur, CEO & Founder, Moovweb

In the coming year, we will continue to see rapid growth of mobile commerce. Here are three predictions that stand in contrast to the prevailing discussions around mobile payments, beacons, geo-targeting, Apple Passbook/Wallet, and native apps.

the ceo magazine, sales,
Warren Shiver & Michael Perla, Authors, 7 Steps To Sales Force Transformation: Driving Sustainable Change in Your Organization

The challenges facing CEOs and other senior executives are many.  In the realm of sales and marketing, much of the guidance aimed at the executive suite is focused on operating performance.  However, what if a situation, such as continued underperformance or changes in the competitive landscape, necessitates wholesale change in the sales organization?  What do leaders need to know about sales force transformation?

the ceo magazine, sales,
Tim Brown and Dan Streeter, Co-Authors, of Old School with New Tools:  The Extra 5% That Takes You to the Top of Your Sales Game and Keeps You There

We have all heard it.  People buy from the people they like and trust.

This adage has been true since the beginning of time.  Even hunters and gathers were reluctant to barter with someone they did not like and avoided people they did not trust. And operating in our 21st Century economy is no different.

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