Assessment of the situation to devise a game plan for things to come to fruition.

the ceo magazine, business model,
Carsten Linz, Günter Müller-Stewens & Alexander Zimmermann

1. Leading Radical Shifts with Transformational Mindset

Today’s exponential change, fueled by the two mega trends – digitization and service orientation (‘servitization’) – makes business model transformation a key strategic priority for many leaders. Companies, which are still relying on outdated business models, face the risk of becoming irrelevant. In contrast to start-ups that can drive business model innovation from the green field without any legacy, established companies or business units already act in a given business model with their existing customer base, proven assets and processes and thus have to find the right transformation path into the future despite structural inertia and market barriers.

Four Lessons CEO's Have Taught Me

In my role at the Institute for Health and Human Potential, I've had the pleasure of meeting many CEO’s.  Some are from small companies with 400-500 employees, and some very large companies with over 200,000 employees. 

CEOs typically have their minds made up about most things—social issues, business decisions, social issues. Just ask them. Very few individuals will eagerly invite you to persuade them to take on a new perspective. So if you’re going to get someone to change their behavior, actions, or opinion, you need to do it purposeful. Then ten tips can make the difference between stubborn resistance and open consideration:

10 Ways to Get Your Point Across Persuasively

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