Assessment of the situation to devise a game plan for things to come to fruition.

Business man in pool - yes you can enjoy a vacation

Ah summertime.

Warm days, cool waters, relaxation.... kids out of school, gardens blooming, fresh-squeezed lemonade.... ahhhh yes, summertime is here.

For professionals around the world, summertime also means finding time to get away from the office and enjoying the beach or pool, traveling to exotic locations, or having family vacations. Yet too many are afraid to leave the office because they worry about the messages piling up waiting for them.

At some point, the strategy is to execute.

While the CEO role as chief strategy decider gets much of the hype, it is the challenge of business execution that so often drives results – or not. And, sustained execution is a relationship game.

United State corporations lose half of their customers in five years, half of their employees in four years, and half of their investors in a matter of months Philip Kotler, Kotler on Marketing

Virtually every CEO is seeking growth.  The challenge is how to grow today in a way that does not undermine tomorrow’s growth?

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