Granted, leaders gain visibility for their message by speaking at a major industry event, international conference, or even a local community affair. But just as with movies, games, and apps, leaders increase their popularity and influence to a tipping point when employees share their opinions of that leader with their colleagues.

“He’s fast on his feet” or “She has a clear head on her shoulders.” “He’s definitely a thought-leader in the industry.” These current kudos pique a leader’s attention. After all, leaders look to hire, promote, and listen to those who think clearly and communicate well.

But what if you’re naturally quiet and slow to speak up in a crowd?  How do people really gauge how well you think—particularly when your interactions are brief and infrequent?  Can you still convey the same sense of being an astute, clear thinker as your more outgoing colleagues?

I think you can.

the ceo magazine, self management

One thing is clear about communication in organizations: The more senior you are, the more amplified your message will be. That’s because employees, customers and shareholders know that the farthest-reaching strategies and decisions are made at the highest levels. And it is simply human nature that we are inherently interested in how these strategies and decisions will ultimately affect us. Like it or not, if you are a CEO, COO or CFO, your every word and even your most innocent gestures are under scrutiny. For a recent example, consider that President Barack Obama’s “Latte Salute” garnered over a million results via Google search. 



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