the ceo magazine, online marketing,
Brad Shorr, B2B Marketing Director, Straight North

From the CEO’s point of view, the company website can go one of three ways: it can benefit the business, damage it, or have no impact whatsoever. While the latter two outcomes are clearly unattractive, they are often exactly what transpire — ironically because of misconceptions held by the CEO. Here are three common and serious misconceptions CEOs have about Web development:

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