the ceo magazine, business management
Peter LaMotte, Senior Vice President, LEVICK

“Transparency” is a buzzword that’s tossed around a lot, but how many CEOs and business owners truly understand what the concept entails (and support it)? To some, it means offering somewhat more information during a crisis, while maintaining a tight rein on what’s actually shared with investors, the media and the public at large.

But genuine transparency involves providing access to information people want or need, not what feels “right” to the business itself.

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