What use is there in navigating an ethical course if you're unable to influence the thoughts and actions of others? It's one thing for you to know right from wrong, and quite another to convince others to act collectively on your knowledge. To put your ethics to work, you have to be able to influence others to do the right thing.

On Motivating Others The CEO Magazine
Jeff Gitterman

As an employer, my interest is in creating long term changes that hopefully lead to better moral and ethical decisions from both me and my employees. With this in mind, I’ve generally found that there are two ways to go about motivating others.

Mark Goulston & John Ullmen

Do you like it when people push you?  Does it increase your motivation to do what they want?  Chances are if you are like most people, you don't like being pushed and it more often triggers your resentment more than it motivates you.

More than ever before, people see through the self-serving tactics and techniques that others use to persuade them. They don’t like being pushed, played or nudged to comply, and they resist and resent not being heard.


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