the ceo magazine, corporate culture,
Chris Dyer, Founder & CEO, PeopleG2

Back in 2009, I barely knew what corporate culture was. My introduction came as the recession hit the United States and my company, PeopleG2, began to struggle. I took a deep look at what I could do to make things better from within, which led me to read, research, and ponder. A few years later, we came out of the recession stronger, happier, and determined. We also performed better, found huge improvements in productivity, and increased our profits. All of this was due to defining our unique culture. What seemed like a new superpower had actually been there all along.

the ceo magazine, organizational culture,
Bruce Hartman, Founder, Gideon Partners

During my time as a Fortune 500 CFO and as a business advisor, I noticed that successful organizations have a culture that attracts high performing employees. Their culture matches their business goals and the business seems to grow effortlessly. These companies have a culture built around highly ethical behaviors and most list their values in the strategic mission.

Mostafa Sayyadi, Author, Transformational Leadership: How To Prosper as a Leader In Today's Hypercompetitive Environment

Today‘s globalized nature of competitiveness is placing more pressure on organizations to employ effective leaders, males or females, who are capable of improving employee well-being and staff satisfaction. There are many academic studies that focus on the managerial factors that drive employee well-being and staff satisfaction. Female leadership is one such area that plays a critical role and is a strategic prerequisite for business success in today’s hypercompetitive environment. For example, Mary T. Barra (CEO of General Motors), Indra Nooyi (CEO of PepsiCo) and Ginni Rometty (CEO of IBM) have been posited as female leaders as they converted many brilliant people to follow them.

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