the ceo magazine, negotiation,
Ruth Saunders, Author, Marketing in the Boardroom: Winning the Hearts and Minds of the Board

Introduction

An unfortunate but familiar scenario frequently plays out.

A team comes up with a breakthrough idea that could not only drive short term growth but also ensure long-term financial stability. But once in the boardroom it all falls apart, with members exposing cracks in the investment strategy where outcomes have not been clearly outlined or supported with adequate financial projections or relevant data. Defeat hangs heavy in the room, offset with blank stares and the demand to re-write plans.

the ceo magazine, innovation,
Patrick J. Stroh, President, Mercury Business Advisors

CEOs and entrepreneurs never get a moment’s rest.  You pour tremendous volumes of blood, sweat and tears into creating and launching your new product or business—and then, before you have a chance to catch your breath, all that hard work is in jeopardy of becoming irrelevant.  Customers are capricious, and as their wants, needs and expectations change, your company must shift to meet them.

the ceo magazine, leadership

When senior leaders consistently make good decisions, little else matters; when they make bad decisions, nothing else matters. Effective decision-making stands at the center of executive leadership and organizational success. As leaders climb the ladder to top positions, others call on them regularly to solve problems and occasionally to make decisions. At the top, these two critical functions define most of a leader’s day—the crucibles of destiny—the leader’s and the organization’s. Each time leaders engage in either, they stand at a pivot—a turning point that will take the company in directions that will contribute to success or demise.

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