Step 1: Understand the 3 Overriding Areas of the 10 Elements

Over the next 10 blogs in this series we will look at 10 basic elements that should be considered as you forecast. But, they are more easily understood if grouped into 3 areas:

#1: Trust

  1. What are the best measures that show they trust you enough to buy?

#2: Movement

Pipeline Inversely Proportional to Performance

One thing I’ve noticed that I’ve always found fascinating is that often the size of the pipeline displayed is inversely proportional to performance. Over and over we see completely underperforming reps who report 2 to 5x the pipeline listed by the quota busting reps. It’s as if they believe they can make up for poor performance with sheer volume on an excel page.

Universal Problem…

As I’ve been invited to speak and work with companies over the past two decades, one of the reoccurring thorns in the side of every executive is the difficulty in forecasting accurately.

59% the percentage Bloomberg reported of the S&P 500 companies who missed their sales forecast in Q3:2012.

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