the ceo magazine, sustainable business,
Marga Hoek, CEO, Sustainable Business Association

Every entrepreneur should want to improve the world. Those that do not, and especially businesses that consume and damage our social, environmental, and financial assets, are contributors to the economic, environmental and social problems that we are struggling with today. This recognition makes it clear that it is the business world that holds the key to the solution of many of these issues.  

the ceo magazine, leadership,
Barbara Wittmann, Leadership Coach

What we can learn from tribal culture to inspire sustainable business

10 years ago I walked away from a fancy corporate Job and started my own IT consulting business in Munich, Germany. In a highly competitive market it was not easy as a small player and “newbie” to get ahead. In search for ground-breaking ideas, I was reading every management book out there and worked with high ranked business coaches to refine my positioning and market approach. Even though I quickly doubled and tripled my revenue figures and had more and more employees coming onboard, I was not the happiest person on the job. It turned out that in the rapid growth of my business I had neglected myself.

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