Nell Merlino, CEO of Count Me In
Economists are predicting a year of economic growth for the U.S. economy but competition is tough for American businesses, especially for small businesses competing against a sea of big box competitors. It’s important to note that many of today’s small businesses are owned and operated by women. They represent nearly 50% of privately held companies but only 2.6% of their businesses generate more than $1 million in revenue.* So how can female entrepreneurs take advantage of the upswing in the economy and take their businesses to the next level?