Greg Matter, Vice President, JLL

At this year’s South by Southwest (SXSW) Interactive festival, the shortening of product life-cycles, funding and recruitment were identified as some of the top challenges facing tech firms and start-ups. Although the terminology may differ, these challenges are universal across industries: developing a constant stream of innovative products that provide a competitive advantage; recruiting top talent to keep the innovation pipeline full; and leveraging incremental capital to enhance these activities.