All activities in support of formulating and communicating the value of the firm's offering to the target market in support of current and future sales.

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You never know when it might happen.  You say or do something that gets you or your business noticed. The next thing you know you have reporters calling and asking for an interview.  I have had a number of these situations recently and want to focus on one. A few weeks ago I was interviewed by a well-known weekly national news magazine about my experience with small business health insurance costs and the impact of the Affordable Care Act.

Annie Tsai

The technology takeover is here. As a small business owner, you know you can’t fight it anymore. Whether you’re excited, apprehensive, or both, you’ve decided that the best thing for your business is to get tapped into the opportunities available to you online. But where do you even start? From building your own website to setting up social media profiles, joining directories, advertising, and more, your digital checklist is more than a little overwhelming.

Josef Holm

Powerful video footage is commonly used in crowdfunding projects as a creative tool that elevates brand awareness and highlights a company’s mission or values. Social marketers and entrepreneurs understand that multimedia campaigns with compelling video are more likely to attract customers or investors. Visual storytelling is a great way to clearly and concisely illustrate your campaign’s purpose to an audience while simultaneously personalizing your brand.

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