Everything you need to know about setting up, managing and growing small businesses. Veterans, as well as newbies share their stories and valuable lessons.

franchise business growth - the ceo magazine
Lisa Druxman

When you are a franchisor, you have one goal. That is to have successful franchisees. When they are successful, we are successful. Here are 5 tips that have helped us grow one of the fastest growing franchises in the country:

Brad Smith, EVP for Customer Experience, Sage North America

You’re probably hearing the words “customer experience” more often these days. Enhancing the customer experience doesn’t have to be difficult or expensive. Here are four simple and economical ways to show your customers appreciation and consideration and, ultimately, build more customer loyalty.

I remember before the birth of my first baby girl, Grace, in 2002. My husband and I were so excited to be expecting our first child. We decided we did not want to find out if the baby was going to be a boy or a girl until she was born. That's when the judgments came out of the woodwork.

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