the ceo magazine, intrapreneurship,
Dr. Liz Alexander, Author, FOUND: Transforming Your Unlimited Ideas into One Sustainable Business

In April 2015, Nina Mufleh crafted a well-researched and thoughtful whitepaper outlining why Airbnb should consider expanding into the Middle East. She wasn’t yet part of their marketing team, but wanted to be. This was her audacious attempt to attract a job offer from the company. Within minutes of posting the link on Twitter, Airbnb CEO Brian Chesky and CMO Jonathan Mildenhall invited her in for a chat.

the ceo magazine, intrapreneurship,
Ruth Veloria, Executive Dean, University of Phoenix School of Business

Entrepreneurship is not just reserved for business owners.

While many workers still dream of being their own bosses, today employees are also leveraging their entrepreneurial talents inside their organizations to be “intrapreneurial” at work. Companies that embrace this spirit and create entrepreneurial environments not only benefit from the ideas that are generated, but potentially a more loyal and engaged workforce. In fact, a University of Phoenix School of Business survey[i] finds the majority of workers who are satisfied with their jobs, work in organizations that provide entrepreneurial opportunities (61 percent).

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