Why Networks and Networking Are Not the Same

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James Millar, Author, Building Bridges: The Case for Executive Peer Networks

It’s no surprise that many people avoid professional “networking” activities. As a team of researchers reported in the May 2016 Harvard Business Review: “We know that [networking is] critical to our professional success, yet we find it taxing and often distasteful.” These scholars found that negative feelings toward professional networking were “not simply dislike or discomfort. It was a deeper feeling of moral contamination and inauthenticity.” Strong words, indeed!

The Power of a Strong Network

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Angela Kubisky, Executive Vice President, Morris County Chamber of Commerce

What kind of impression are you making in the first 30-seconds of meeting someone new? That is the most powerful question you should be asking yourself when you have a goal to expand your network and drive more business to your bottom line.  Successful entrepreneurs and corporate executives have one thing in common, they enjoy a robust network. 

The Secrets of Effective Networking

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Steven David Elliot, Chief Visionary Officer, Rockstar Connect

Traditionally people think of networking as a way to meet people from their own or other industries, to pass referrals, and establish relationships. It is certainly all the above, but in the age of social media live networking events can be used for branding. In the past when you went to a networking event, only the people in attendance were aware that you were networking. With the advent of Facebook, LinkedIn, meetup, Instagram and others, thousands of people can easily be aware that you are a connector and all that entails.

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