Wendy Huang, CEO of the China Success Institute
Taking the time and energy to learn a Chinese dialect can be difficult and intimidating for even the most seasoned and cultured CEO. Furthermore, given English’s status as the primary business language of the world, many American CEO’s don’t see why they shouldn’t just leave the speaking of Chinese to the trained professional translators. However, even a remedial understanding and comprehension of a Chinese dialect delivers many intangible benefits that can provide any CEO with a lasting competitive advantage in the Chinese, Asian and broader international business markets.