May McCarthy, Author, The Path to Wealth: Seven Spiritual Steps for Financial Abundance

Companies can differentiate themselves from others and gain market share by incorporating customer service DNA into their mission. To create an environment of customer service DNA, you need to partner with your stakeholders—namely employees, customers, suppliers, and your world—to help them succeed. In doing so, you will have a much easier time exceeding your goals to become a profitable company. How do you get your stakeholders to buy into this concept?