I am professional speaker and after my speeches, people often share stories about their leaders: both the good and the bad. At a recent keynote, I was surprised at the number of positive stories people were telling me about thier CEO. They built a picture of a leader who had led an amazing turnaround in culture and performance.

I definitely made my share of bad hires in the early days as a business owner: The salesperson who never made a sale. The admin who stole our software for her sideline business. The marketing rep who continually fell asleep at her desk and did her personal errands while out of the office on “company business.”

CEOs typically have their minds made up about most things—social issues, business decisions, social issues. Just ask them. Very few individuals will eagerly invite you to persuade them to take on a new perspective. So if you’re going to get someone to change their behavior, actions, or opinion, you need to do it purposeful. Then ten tips can make the difference between stubborn resistance and open consideration:

10 Ways to Get Your Point Across Persuasively

the ceo magazine,  business management,
Rex Conner, Lead Partner & Owner, Mager Consortium

The oil & gas industry is just one of many examples of what they call “the big crew change.” They are in the second year of a 7-year stretch in which they are losing 50% of their petro-technical professionals to retirement. If losing a key person or a key group of people is what keeps you up at night, there is a solution for that.

Don’t keep corporate knowledge hidden in people’s mobile minds!

It’s an astonishing statistic, but roughly two out of three change initiatives fail to meet their stated targets.  This is significant since most companies must undertake moderate organizational changes at least once a year (and major changes every four or five years) due to disruption from technology, their industry and/or the competition.

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