the ceo magazine, business strategy
Scott Edinger, Author, The Hidden Leader

Every time I’ve worked with a senior team in the strategy formulation process, we’ve succeeded. Of course, I’ve never heard any group of executives say their strategy failed when it was created. It is in the implementation or execution that strategies falter, because most strategies rely on people in the organization taking action in new or different ways. That doesn’t happen by declaration. And it doesn’t happen when people are sent to training programs, though it is popular to pitch this to HR or Talent Management. If you want your strategy to work, it is up to the CEO and senior leaders of the business to drive it and you’ll need the help of what I call Hidden Leaders to be your exemplars and role models.

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