the ceo magazine, ethical leadership
Daniel K. Walker, CEO and Chairman of the Board, Farmers & Merchants Bank

Keeping your word.

Seems like such a simple statement, a statement that could very well form the foundation of every person’s daily creed. But it doesn’t. We all know many people who make promises but don’t keep them . . .  People who say one thing but mean another. . . . People who take the easy way out, forgetting that keeping their word is the most important thing of all.

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