Everything you need to know about setting up, managing and growing small businesses. Veterans, as well as newbies share their stories and valuable lessons.

It’s that time of year. Requests are pouring in to my company to sponsor golf outings, make charitable donations, buy gala tickets and attend award luncheons. I don’t know about other business owners but it seems like I could be at an event every day. I also notice that I keep running into the same people at these events. It made me stop and think. If you own a business you are a target because everyone assumes that you have the means to help. These requests for support are generally from very worthy organizations but you simply can’t support all of them.

the ceo magazine, small business
Richard L. Weinberger, PhD, CPA

As the CEO of an organization, you spend a great deal of your time deciding what future changes will be most beneficial for your company. When contemplating these major decisions, what's your initial starting point? One effective tool is a SWOT analysis, which highlights the strengths, weaknesses, opportunities, and threats that exist within a company. Gaining a comprehensive overview of your company using this management tool can uncover surprising and valuable information that will help you plan for the future.

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