the ceo magazine, business growth,

1. Get in front of buyers every week.

Buyers are the people who can tell you “yes,” the people who can sign the check without getting anyone else’s approval. Identify these people through Linkedin, referrals, vendors, subcontractors, and anyone else who can help you figure out where the next job lies. Each year, make a list of those people you’d like to meet—people who can buy what you’re selling. Then, devise a plan to get in front of them.

Scott McKain

The more I research it, the more obvious it becomes. Bad businesses – regardless of the industry or size, from Wall Street to Main Street – do not have customers who are raving fans. How do you connect with customers in a profound manner, regardless of the size of your business? You have to create distinction in your marketplace.

…relationship itself is the real thing. We used to think all the energy was in the particles of the atom; now it seems that energy is, in fact, in the space between the particles.  Richard Rohr, Everything Belongs

Much of the focus on strategic leadership either ignores or looks too narrowly at the importance of key relationships. 

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