Many business leaders resolve to jump-start their networking game in the New Year, a resolution more often than not accompanied by a vague sense of dread.

Question:  Why do so many of us dislike the concept of networking? 

Answer:  Networking has a reputation as a manipulative, self-serving, ineffectual, sleazy endeavor involving hard sells and soft cheese. 

Business Strategy, Leadership, Customer Satisfaction, Customer Loyalty, Customer Affinity, Employee Performance, Growth, Business Growth, Entrepreneur, Leadership Attributes

One of the most impactful areas to create a radical shift in business growth and results is to be able to distinguish between what you are doing” each day (i.e., work deliverables) and who you are being as a leader.   All businesses are results oriented, but what is it that makes one business more successful than another in a similar market? How is it that one company can cultivate more clients, more revenue, and attract more talent to their company? 

Within an organization, there is an energy flow.   I refer to it as the “Infinite Possibilities Cycle.”

ceo magazine, entrepreneurship
Sean Castrina

Why do some start-ups succeed while some don’t? The statistics range a touch, but most agree that half make it and half don’t. With the payoff being so great--flexibility of schedule and unlimited income potential just to name a few--one would think there would be a more surefire formula for success. It is expensive to go to medical school but you know at the end you are in fact going to be a doctor with all the benefits of that hard work. Of course, entrepreneurship does not offer such a guarantee even with it now becoming so popular in many business schools.


Follow The Blog

   Email * 
Subscribe to Syndicate

Blog Categories

Blog Authors