Stories and lessons from the struggle and success of those who have realized their entrepreneurial dreams whether as first timers or veterans.

franchise business growth - the ceo magazine
Lisa Druxman

When you are a franchisor, you have one goal. That is to have successful franchisees. When they are successful, we are successful. Here are 5 tips that have helped us grow one of the fastest growing franchises in the country:

Robert K. Lifton

Now, perhaps more than ever, in the face of the intractable problems facing the world leaders, whether in economic, business or political arenas – they need to apply what I call the “entrepreneurial spirit.” Such a spirit is based on a belief that commitment and effort can overcome most obstacles. It requires a willingness to challenge the status quo and conventional wisdom when they are not working effectively.

Anne Miller

Which new company name arouses your curiosity most? ABC Marketing Inc., Integrated Marketing Resources, or Marketing Sherpa? Most likely, you chose the third option. It’s different. It’s visual.

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