The people part of business operations.

the ceo magazine, e-commerce,

Cleveland Brown, CEO, Payscout

Global e-commerce holds the key to rebuilding the American economy. According to the Huffington Post, e-commerce sales have grown twice as fast as total retail sales (1). Despite challenges facing new business owners, entrepreneurs remain optimistic due to increasingly-accessible technological solutions and access to a global market.

the ceo magazine, business management,
W. Gary Sitton, Author, Fire Up Your Startup and Keep it Up

While I was a professor of computer science, I was asked to write a basic accounting and payroll package for two not-for-profit entities on campus.  It began to establish some traction in the late 70s, culminating in the creation of my company.

Bi-Tech Software, Inc. was incorporated April 3rd, 1981.  In 1995, the company was acquired by SunGard Data Systems.  At that time we had over 200 employees, 300 clients and $30 million per year in revenue.  My wife, Judy, and I stayed on to the run the company until our retirement in 2000.  Over the course of my career, I developed twenty-two business axioms which served us well as we morphed from a mom-and-pop shop in our home to a successful enterprise.  These are enumerated in this article.

the ceo magazine, customer loyalty
Noah Fleming, Author, Evergreen: Cultivate the Enduring Customer Loyalty that Keeps Your Business Thriving

Customer loyalty is a crutch that lazy businesses have used to bludgeon the public for decades instead of actually providing value.

The corporate world (and even more often, small businesses) relied on the twin forces of this nebulous concept of "loyalty" and the sheer habitual inertia to keep people coming back.

But just as all that goes up must come down, all vehicles powered solely by inertia must also come to a stop, and that's exactly what happened with the idea of doing business solely based on loyalty.

Here are three reasons why customer loyalty is dead.

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