Constructing Your Elevator Pitch in 5 Steps

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Rasheen Carbin

There's been a lot of talk in recent years about the elevator pitch, so much so, that it's begun to intimidate people. Don't worry. You don't need to recite The Gettysburg Address.  It's just a short summary of who you are and what you do, not your complete résumé or everything that your company/product does.  It could be 30 seconds, but it should never go past 2 minutes. It's actually fairly easy to come up with one.  Here are 5 tips:

Why Elevator Speeches Don’t Work and What to Do Instead

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“So, What Do YOU Do?”

As a professional speaker and communication consultant, I have been asked for years by nervous entrepreneurs and professionals headed to networking meetings and live events about the best way to put together an “elevator speech.”

How To Give an Elevator Speech

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Ellen Rohr

 An Elevator Speech: A brief introduction of who you are, what you do and why one would be interested. 

I am a big fan of associations, of networking. I look for ‘eagles!’ I want to find folks who can teach me something. I have spent tens of thousands of dollars attending the best seminars.

Imagery is Worth a Thousand Words

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Anne Miller

Which new company name arouses your curiosity most? ABC Marketing Inc., Integrated Marketing Resources, or Marketing Sherpa? Most likely, you chose the third option. It’s different. It’s visual.

What Marketers Can Learn from the Birth of Prince William and Kate Middleton's Baby Boy Prince George

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I remember before the birth of my first baby girl, Grace, in 2002. My husband and I were so excited to be expecting our first child. We decided we did not want to find out if the baby was going to be a boy or a girl until she was born. That's when the judgments came out of the woodwork.

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